Are you a company looking for SEO services? Sometimes it is hard to know just where to begin. With so many SEO companies out there, how are you to determine the quality and fit? You want to find a top search engine marketing agency, and there are many relevant factors that could affect your search. Consider the following suggestions to begin this process.
How to find a top search engine marketing agency
- Understand the logic of Google (or the search engine you use). A company might consistently pop up at the top of a list after you search “City, SEO company” but that doesn’t necessarily mean it’s the best. Google puts a lot of weight on the age of the domain name, and the age of the company (if it is one of the first in an area). So you could go through a whole first-page list of SEO companies and contact them, only to find that they aren’t willing to go with what you’re looking for.
- Screen out SEO companies through an analytical approach. It’s good to get a sense of the culture of the SEO by reading the materials on its page. Does it have a blog? Does the company talk about SEO matters in a relevant and accessible manner? You can do searches to find out about other people’s experiences with the company, too–search their domain or company name, with the word “review.” Think about other places where they might be active, Facebook and Twitter being examples. If they’re SEO, how are they doing with creating their own online presence?
- Keep your goals in mind. Going in, you should have an idea of what kind of information you want when you interview an SEO. What sorts of services do you need? Link removal, reputation management, ongoing SEO, link building, retargeting, content marketing, ….the list goes on. Perhaps you’re still unfamiliar with some of these turns. Then, it’s the SEO’s job to explain it well to you. But when you do contract with one, write down your goals and a timeframe so that you can measure the SEO’s work against your expectations (for example, increasing to a certain number of hits on your site). You must know when you’ve hit success!
While you’re looking for a top search engine marketing agency consider Farotech. We are a pioneering SEO company with professionals dedicated to providing you the best and most comprehensive services you need. We want to help you meet your goals. Your company’s success is our success!