Effortless Sales & Marketing Alignment
Generate and Convert Leads Faster
Partner With UsEffortless Sales & Marketing Alignment
Align. Enable. Drive Results.
Disconnection between B2B sales and marketing teams is the silent deal-breaker in many organizations. Misaligned strategies and unclear communication hinder pipeline velocity, waste valuable resources, and, ultimately, leave revenue on the table.
Farotech’s Sales Enablement Services eliminate these barriers by aligning your sales and marketing teams into a single powerhouse of data-driven collaboration. By fostering synergy, we empower teams to implement streamlined processes, focus on quality lead generation, and close deals faster – allowing you to become up to 67% better at closing deals!
Imagine reducing friction in your sales process, ensuring every member of your team is equipped with the right tools, and seeing measurable impacts on your bottom line. All of this can be a possibility with our Sales Enablement services.
What’s Included in Farotech’s Sales Enablement Services?
We don’t just offer solutions—we build frameworks that yield results. With Farotech, your sales and marketing teams gain access to tools and strategies that redefine success, including:
- Tailored Revenue Operations: Centralize data, strategy, and efforts between sales and marketing for smoother and more effective operations.
- Preset Email and Communication Automation: Our team of CRM experts can preset and coach you on the dozens of automation options available to you, allowing your sales team to spend more time selling and less time on tedious manual tasks.
- Smart Technology Integration: We ensure your CRM, lead-scoring systems, and reporting dashboards are optimized to work together seamlessly.
- Data-Driven Strategy: Align every campaign and pitch with clear insights derived from ongoing performance analysis.
- Marketing & Sales Resources: Access custom-made collateral, pitch decks, and content that resonate with your audience and drive meaningful engagement at all stages of the sales funnel.
When your team is armed with the exact resources they need, exceptional results naturally follow.
Get Started TodayWhy Choose Farotech?
We always build with a “mobile first” mentality
What sets Farotech apart isn’t just our decades of industry experience—it’s our approach.
- Proven Expertise: With award-winning strategies and measurable case studies, we are leaders in driving results for B2B companies.
- Turnkey Solutions: We craft tailored enablement frameworks, reducing frustration and guesswork for your teams.
- Scalable Growth: Our approach doesn’t just help you meet your goals—it enables you to scale sustainably.
- Data-Driven Decision-Making: Unlike one-size-fits-all solutions, every plan we design is rooted in analytics and performance data.
- HubSpot Certification: We are an official HubSpot Partner, meaning you will work with trusted HubSpot advisors to guide your business on how to best leverage HubSpot tools.
Partner with us, and you won’t just adopt an enablement program—you’ll redefine your sales and marketing potential.
Book a Free ConsultationOur Unique Process
We will never offer a comprehensive “one-size-fits-all” answer to your sales and marketing frustrations. Our Sales Enablement approach is built around your unique needs, market, and sales cycle, executed through three distinct phases:
- Strategy: We begin with comprehensive analysis exercises, including
- Sales Cycle and Stakeholder Analysis
- Sales Enablement Audit
- Sales CRM Audit
From these insights, we create a Branded Sales Cycle Diagram with tailored assets and automation recommendations.
- Onboarding: Next, we help you hit the ground running with
- Buyer Personas
- Ideal Customer Profiles
- Initial email templates
- New sales collateral
- HubSpot development with basic automation setup
- Ongoing: To ensure sustained success, we provide
- Continuous HubSpot support
- Sales offer pieces with each marketing campaign
- Quarterly “smarketing” meetings to maintain alignment and optimize performance
This proven process ensures your sales team is equipped to close deals faster and drive meaningful results.
Learn MoreFrequently Asked Questions
What businesses benefit most from Sales Enablement Services?
B2B companies, particularly those with sales and marketing teams that experience misalignment in their goals or execution processes, benefit hugely from sales enablement.
Do I need special tools or platforms?
Farotech works with your existing tools (or recommends integrations) to ensure seamless functionality across your CRM, project management systems, and data reporting dashboards. Although we are well versed in a variety of CRM platforms, we recommend HubSpot as we think it offer the most functionality and automation options!
Why is sales and marketing alignment so important?
Misaligned teams waste time, resources, and opportunity. By uniting marketing’s outreach strategies with sales’ closing skills, companies can see sales win rates and customer retention rates that are up to 38% higher!
Request a CallDrive Revenue with Farotech
It’s time to empower your sales and marketing teams with the tools, insights, and strategies they need to succeed. With decades of sales and marketing expertise, we offer more than just a quick fix—we provide a dedicated team of sales experts who will work closely with you to develop a personalized strategy tailored to your unique needs. By turning fragmented processes into a streamlined and effective system, we help you enhance your existing workflows and achieve measurable, sustainable growth.
Request a Free Strategy Call