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Insights From the
Marketing Trenches
Perspectives crafted by Farotech’s experts—spanning brand development, digital strategy,
and the systems that drive sustainable growth.
Revolutionizing Email Marketing with AI-Driven Outbound Strategies
Authored by Christopher Carr | 15 April 2024
Larry Kim discusses a strategy for using AI to overcome some of the problems of outbound email marketing.
Connecting with Care: How to Engage and Influence Healthcare Workers Through Marketing
Authored by Christopher Carr | 28 August 2023
Discover effective marketing strategies to reach and engage healthcare workers. Learn how to tailor your approach and maximize your impact in this blog. Feature Image:
The Essential AI Insurance Marketing Strategy in 2023: Step by Step
Authored by Christopher Carr | 09 August 2023
Learn about the essential AI insurance marketing strategies companies should use in 2023.
5 Essential Elements from our best Promotional Videos
Authored by Christopher Carr | 07 October 2022
Your promotional video ideas will be great if they have originality, and are surprising, short, and interesting.
How to Market Telemedicine so Patients Know Exactly Where to Find You
Authored by Christopher Carr | 07 May 2020
We outline effective telemedicine marketing strategies with this two-part approach that will get you both short and long-term wins.
3 Offseason Marketing Strategies for Your Seasonal Business
Authored by Christopher Carr | 24 September 2019
With sufficient planning and proper execution, you can leverage the offseason to market your business and increase your revenue for the next peak season.
How to Use Email Marketing & Your Blog: Tying it all Together
Authored by Christopher Carr | 03 October 2018
Have you been wondering how to use email marketing to build business? Check out these helpful hints from the experts of Farotech and you'll be on you way!
Avoiding Costly Mistakes With Your Email Marketing Campaign
Authored by Christopher Carr | 20 September 2018
Your email marketing campaign can be a positive aspect of your overall efforts...or costly mistakes can actually detract from your brand's appeal to consumers.
Transforming Your Marketing in 4 Steps - Writing Effective E-Newsletters
Authored by Christopher Carr | 25 August 2018
Explore our blog to learn about e-newsletters and how they can lead to marketing success.
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